Naming Elephants Website and Cards

Design Output | Visual Conversations
2011

The Thought

Naming Elephants was a non-for-profit social enterprise which aimed to create positive change in individuals, teams, schools and companies. They were a team of highly experienced therapists, teachers and coaches. Mike Beard, director of Naming Elephants, approached me with the wish for me to translate and distill what they do into visuals and words. 

The Shape

In a process of conversation and iteration with Mike and his team, I developed together with them different design output:

  • Web page
  • Tag lines that appeared in turns on their web page
  • Business/post cards
  • Process cards, to use as a collaboration tool in workshops