“At My Service” Teacher Workshop for Cornelsen
The Thought
Christoph Link, product lead for digital content at Cornelsen Verlag approached me with idea to conduct a workshop for teachers that would shine a light on their needs around digital content in their teaching practice.
The Shape
I created and conducted together with Christoph a workshop, called “At My Service” that used the metaphor of an attractive menu of desirable foods served on plates to collect, cluster and discuss with teachers the kind of digital content that would truly serve them.
We used chilies and peas to determine those types of contents that were a ‘hot’ new and needed topic and those that were needed very ‘often’.
"Michele Gauler offered a well thought-through variety of creative ideas for the design of our crucial workshops. I want to say, they fascinatingly were ‘tangible metaphers’. They got right to the point of the communication we want to engage in with our customers and internal colleagues. [...] The participants of the workshop as well as the stakeholders were thrilled. Ms Gauler stood out with her extensive service in preparation and during the follow-up activities of the different project phases. [...] With great pleasure and confidence, I can recommend Ms. Gauler as a competent, inspiring and very professional facilitator of creative product development."
